Who we are


Everyone should receive the support they need to aspire to a better life.


Boost the impact of organizations in the plural sector and work to ensure their long-term future


Who we are

Resulting from the merger of Atypic and Tactic direct, our company boosts the impact of organizations in the plural sector and works to ensure their long-term future.

We offer a full range of services to help you grow your organization, promote your cause and increase your revenue. No matter what challenges you’re facing, we have the strategies and expertise to take you to the next level.

Learn about our expertise

Genuine, long-lasting ties

We are empathetic to your needs and those of your clients and beneficiaries. We know how to listen with humility, understand, ask direct questions and provide frank answers. Your challenges stimulate us, and once we are partnering with you we will work tirelessly to resolve them. We are available and responsive, and your cause will soon become our own.

Commit wholeheartedly, and then get things moving: that’s how we start our business relationships, and how we forge strong ties. It goes far beyond the normal client-supplier relationship.

In-depth understanding of your reality

We have been working with charitable organizations and NPOs for over 20 years. Our experience is one-of-a-kind, backed up by our team members’ personal commitment to many of the causes we support. We understand your reality.

We keep abreast of best practices and the latest trends. We’re able to identify your challenges and address your exact needs.

A pool of extraordinary expertise

Daring, creativity and professionalism are our watchwords. Our team boast 40 people who are ready and willing to assist you: strategists; fundraising, sponsorship and relationship marketing experts; communicators; analysts; telemarketing agents; Web designers; graphic designers and copywriters. As a performance-driven team, every single member pulls out all the stops to reach or surpass your goals.