
Aligning relationship marketing with causes is what she does best.
In another life, this art lover flew to Paris to do an internship at the Musée d’Orsay. It was in the City of Love that she discovered a passion for the advertising world before truly falling in love, a few years later, with relational marketing. Working at Radio-Canada for nearly 10 years, Amélie was entrusted with major projects such as the 360° launch of ICI Tou.tv Extra, as well as the creation of its relationship marketing and customer service departments.
These days, when she’s not supporting causes in their 360° communication approach, Amélie is happily involved with her two daughters’ sports and pleasing her artistic side through photography and furniture restoration. It’s no surprise that she is particularly committed to causes that support youth, education, arts, and culture.